Talk among many marketers are that long web pages jammed with sales copy are over … that people’s attention span is over, and that video salesletters are the way forward. strong>Possibly related posts: (automatically generated)
While not completely scrapping all my salesletters, I am introducing more and more videos on to my sites, and the evidence is that conversions increase.
I’m using both, text and videos, but some of the top marketers are going “all the way”, with just a headline and a video.
The challenge is as always what software to use, what to put on the video, what quality is required etc etc …
Well here’s a top marketer who’s been properly testing video marketing without using salesletters. He’s worked out that it takes about 10 percent as long to make a video compared to a standard text slaesletter …
But, what is much more exciting is that his video salesletters convert over 300 percent more.
I’ve got a couple of domains that I’m going to develop with just video – a headline, perhaps a graphic, and a video. I can create 2 or 3 of these sites a day compared to taking 2-3 weeks creating a website template, building content, and writing a salesletter
You can find out more (on a video of course) now right here: Video Marketing
Enjoy!
Vic Carrara
MasterWebSoftware.com
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