As well as running masterwebsoftware.com, I also build a whole range of other sites. Some will use custom scripts, some are simply information sites, some were built on the spur of the moment – an idea grabbed me and I grabbed it.
But the time comes when you just get overwhelmed. With over 50 websites, and 400+ domains waiting to be developed, I’m spending too much time maintaining my business, and not enough time devoted to the projects I enjoy the most.
So … after months of hesitation, I’ve put a couple sites on Flippa.com (one of the top online website and domain auction sites).
I’ve been hesitating, because I sort of fall in love with my sites, and hate to see them go. But, as I said before, there aren’t enough hours in a day and I’m not getting any younger – so some have to go.
If you’re contemplating selling a site on Flippa, here are some suggestions:
- Spend a lot of time studying the successful auctions. What’s a successful auction? The ones that sell and have loads of bids.I spent several hours studying these, looking at the kind of information they included and how it was presented. I then used this style in my auctions.
- Point out what is unique and special about your site/domain.It sounds obvious, but make it 100% clear what makes your auction special. One of the sites I’m selling uses a custom script, and as far as I know is unique. I am also transferring all rights to the script to the new owner – This is important information to get across as soon as possible on the sales page. Some people will only buy unique.Another site I’m selling is at number one on Google for a very popular and profitable search term – again, get that across asap.
- When you list an auction, you have the option of choosing 3 “tags” to describe your auction and facilitate searches. Choose them wisely an accurately. If your site is established, use that one.
- Don’t be afraid to set a high price. This can backfire of course, but in both my first auctions I’ve set high “buy it now prices”, with high reserves. To my mind, this reinforces the value of the site. Within days of both listings I’ve had a bid of $500 and a bid of $100.
- Promote your auction! If you have a blog, twitter account, etc promote your auction. Write an article about your auctions with links and send it out to article directories. Add a link to your auction in your signature on forums (check TOS that you can do this though) … get the idea?
So a few days in, and all looks good. I don’t expect much action till the last few days of the auction, that’s normally the way things go. But I’ll keep you updated!
And of course, here are the links:
This is an Acai Berry Review site: https://flippa.com/auctions/112369
This is a custom scripted music/band website: https://flippa.com/auctions/113457
Aged and established article directory: https://flippa.com/auctions/113877
Aged and established investment article site: https://flippa.com/auctions/113960/Established-Investment-Article-Site
Aged PR4 Article Marketing Blog: https://flippa.com/auctions/114542/OMDN-org-PR4-Article-Marketing-Blog
Here’s an update on the results and my experience using Flippa – Selling your website on Flippa
Vic Carrara
MasterWebSoftware.com
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This blog post is rather interesting. My brother recently utilized Flippa to attempt to sell his website, and as far as I am aware he has not reached much in terms of success; primarily due to buyers not offering enough money. A big point when selling anything online is attempting to make buyers feel comfortable with the product. I know auction sites like Ebay have aided in making buyers feel comfortable by implementing a rating system (to rate sellers) and provide feedback. Once a seller breaks through a few sales, with good buyer feedback, future sales should become inherently easier. I think also providing contact information (like an e-mail address) adds a level of personability between a buyer and a seller that can lead to some degree of comfort on both ends.
Ebay … The challenge with eBay is that everyone there is after the cheapest. It’s not really a good place to get what you’d regard as the “right price”
Which brings me on to … the “right price”. Hw much is a website worth? Not what the owner thinks it’s worth – it’s what someone is prepared to pay for it.
My philosophy has been to not look at selling site in terms of individual sites, but more over the turnover of sites.
Some sites I believed were worth XXX sold at XX, while others I believed were worth XX sold at XXX …
You’re right about feedback though – it immediately puts a buyer at ease.
Though the down side is that you get paranoid about loosing it – I’ve got 100% feedback on eBay which makes me careful what I sell and work really hard on customer satisfaction (no bad thing actually!).
Vic